From marketing your services to improving your clients’ designs, ecommerce is a word you likely hear every day. As more businesses enter the ecommerce marketplace, designers are expected to master all trades – or at least have advice our clients can use about them. Ecommerce software solutions are no exception.
The infographic below is part of a much more in-depth post on Selfstartr that’s worth checking out if you’re in the ecommerce niche, or are interested in launching your own ecommerce project.
Although the loading speed of ecommerce pages is crucial for sales revenue as the infographic stresses, it isn’t the only feature to watch. A strong ecommerce site should offer a variety of attractive themes. Make sure your clients understand that clear visuals, intuitive design, and compatibility across devices – especially mobile – are also important.
Don’t overlook the importance of landing page design on ecommerce sites either. If the platform you are working with can integrate with popular apps like Thrive Themes or LeadPages, you’re life will be much easier. First impressions are everything, especially in ecommerce.
Now that you’ve seen how the sites perform for speed and on mobile devices, let’s get to the fun part. If you’re looking for an ecommerce software option that allows you to do more work on the backend, BigCommerce is a good pick. For theme options that are ready to roll, Shopify is good. For designers who prefer to work with WordPress, WooCommerce is an excellent choice.
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Darren has an MBA in Internet Marketing, but hangs his hat on a decade of experience in the trenches. Check out Selfstartr to learn more about ecommerce. Follow him on Twitter and LinkedIn.
